
AB Tasty
Whitepages Pricing Page Experimentation Results
Pages
2
Time to read
2 mins
Publication
Language
English

Pages
2
Time to read
2 mins
Publication
Language
English
Discover how Whitepages improved its subscription conversion rates by 23% and monthly memberships by 31% through strategic changes to their pricing page layout using AB Tasty's feature experimentation. This case study highlights the importance of user-friendly design and dynamic testing in driving customer engagement and decision-making.