Summary
Explore the Digital Asset Management (DAM) Capability Model, authored by Lauren Dohr and David H. Lipsey, with contributions from industry experts. This guide outlines the critical dimensions of DAM including organization, information, systems, processes, and talent. It provides insights into strategic alignment, metadata management, usability, and governance, helping organizations optimize their DAM practices for better asset lifecycle management. Updated in October 2021, this resource is essen
