Summary
This guide outlines the strategies and experiences of a coalition in Richmond, California, that successfully implemented a tax measure targeting the Chevron Richmond Refinery, aimed at holding polluters accountable. The document details the campaign's objectives, which included raising $60–90 million annually for city services and environmental cleanup, as well as preparing for economic transitions due to declining refinery demand. It describes the foundational phases of the campaign, including legal research, coalition building, and media strategies. The guide also presents the local context of Richmond, highlighting the historical and ongoing health impacts of refinery pollution on the community. It emphasizes the importance of community organizing and the political landscape, detailing how residents have fought against corporate influence in local governance. The playbook serves as a resource for other communities seeking to implement similar measures against local polluters, sharing key learnings and recommendations for successful advocacy.
