Structural Heart Program Growth Strategies

This infographic serves as a guide for enhancing structural heart (SH) programs in response to anticipated growth in SH procedures. It outlines four key areas of investment that can help organizations prioritize their strategies to compete effectively in the evolving market. The document details the importance of patient identification, consumer conversion, patient treatment, and programmatic factors, providing actionable steps for each category. It emphasizes the need for organizations to assess their current performance against target metrics and identify gaps that require attention. The infographic also encourages programs to consider whether their growth strategy should focus on passive growth, which expands capacity to meet organic demand, or competitive growth, which seeks to capture market share from competitors. Additionally, it includes self-reflective questions and resources to support organizations in optimizing their SH programs and improving efficiencies.