Technology Investment Priorities of Digital Native Businesses

This report outlines the technology investment priorities and challenges faced by digital native businesses (DNBs) in Australia and New Zealand. Conducted by Akamai in collaboration with TechnologyAdvice, the survey gathered insights from over 200 tech leaders across the region. The findings indicate that DNBs are prioritizing efficiency and productivity, with a significant focus on cloud adoption as a critical component of their operational strategy. The report details the complexities associated with cloud migration, including security vulnerabilities and cost management challenges. It highlights that a majority of respondents view security as a significant gap in their cloud infrastructure. Furthermore, the report discusses the economic pressures influencing DNBs, such as slow wage growth and inflation, which have led to a shift in priorities towards organizational resilience and sustainability. The document also emphasizes the importance of real-time analytics and reporting in enhancing customer experiences while addressing the associated cyber threats.