Streamlining Sales Process for A. Stucki Company

This case study details the implementation of SAP Sales Cloud at A. Stucki Company, a key player in the rail industry, aiming to modernize its sales operations. The company transitioned from manual processes to a systematic approach to enhance efficiency in managing customer relationships and sales activities. The study outlines the challenges faced by Stucki, particularly the limitations of manual sales processes as the company expanded. It describes the selection of SAP Sales Cloud for its robust features and the partnership with ASAR Digital, chosen for their expertise and the Cheetah Rapid Deployment package. The implementation strategy included rapid deployment, comprehensive CRM capabilities, and integration with Microsoft Outlook. Results showed enhanced sales efficiency, improved data management, streamlined processes, informed decision-making, and increased mobility for the sales team. The successful implementation marked a significant step in Stucki’s digital transformation journey, equipping them to manage customer relationships effectively in a competitive market.