Campus-Wide Signage Solutions for Graceland University

This document is a case study detailing the campus-wide signage solutions implemented at Graceland University. The university, established in 1895, sought an effective wayfinding system to assist students and staff in navigating its campus. The project involved collaboration with architects Gould Evans Goodman Associates to develop an exterior sign system that would meet design and wayfinding requirements while being delivered on time and within budget. The case study outlines the process taken by ASI, the signage solutions provider, which included a tour of the manufacturing facility and discussions on design challenges. ASI created prototype signs that were refined into a final design, utilizing custom aluminum for durability and aesthetic appeal. The document also describes the interior signage for the renovated science hall, which features materials that complement the building's design. Additionally, it discusses the custom donor recognition wall and future plans for donor recognition programs on campus.