This case study discusses the partnership between Centre Technologies and Asigra in establishing an effective pricing model for enterprise backup and recovery services. Centre Technologies, an IT solutions provider based in Texas, faced challenges in managing data backup while ensuring cost effectiveness for enterprise clients with extensive data needs. By integrating Asigra’s technology, the company aimed to streamline backup processes and offer a SaaS-based model that allowed local data storage within its co-location facilities. The study elaborates on how the Asigra Recovery License Model provided a financially viable solution, particularly through its deduplication and compression capabilities. Since becoming an Asigra partner in 2014, Centre has reported significant growth in its cloud backup operations, increasing its data protected from 80 TB to 242 TB. The case study outlines the operational advantages gained from this partnership and its impact on Centre Technologies’ business performance.