Agora's Hybrid Event Experience with Bizzabo

This case study details how Agora utilized Bizzabo to successfully host RTE2022, a hybrid event that attracted 2,650 attendees, including 150 in-person participants and 2,500 virtual attendees. The document outlines the challenges faced by Agora in bringing together both virtual and in-person audiences, particularly after experiencing issues with their previous event management platform. It describes the selection process for a new platform, emphasizing the need for seamless integration with Marketo and user-friendly features. The case study highlights the successful implementation of Bizzabo, which provided robust analytics, engagement tools, and customer support. The results of the event are documented, showcasing high engagement rates and positive feedback from attendees. The study concludes with Agora's plans for future hybrid events, indicating a shift towards smaller, more frequent gatherings. Overall, the case study presents a comprehensive account of the collaboration between Agora and Bizzabo, illustrating the effectiveness of the platform in enhancing event experiences.