ActiveCampaign Bugcrowd Next Gen Pen Test Implementation

This document is a case study detailing ActiveCampaign's implementation of Bugcrowd's Next Gen Pen Test to enhance their security posture. ActiveCampaign, a SaaS marketing technology platform, recognizes the importance of security in building customer trust and has integrated various security solutions to ensure compliance and risk reduction. The case study outlines the collaboration with Bugcrowd, which began in 2018, and highlights the decision to adopt a crowdsourced security approach as part of their 2019 security strategy. ActiveCampaign's commitment to security is emphasized through their completion of SOC 2 Type 2 and the detection of over 50 valid vulnerabilities during testing. The document also discusses the benefits of this partnership, including expertise from external sources, support from Bugcrowd, and the promotion of security awareness within the company. Furthermore, it addresses the critical need for ongoing security assessments in the MarTech industry to protect customer data effectively.