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CallTrackingMetrics
Overview
CallTrackingMetrics is a software company based in the United States, founded in 2012, that specializes in call tracking and analytics solutions. The company employs between 51 and 200 individuals and has reported annual revenue of approximately $30 million. CallTrackingMetrics provides businesses with tools to track and analyze phone calls, enabling them to optimize marketing strategies and improve customer engagement. One of the key resources offered by the company is the "CTM Keyword Research Playbook," published in March 2026, which serves as a guide for businesses looking to enhance their keyword research efforts. This document reflects the company's commitment to providing actionable insights and resources that assist clients in understanding the effectiveness of their marketing campaigns. Overall, CallTrackingMetrics positions itself as a resourceful partner for organizations seeking to leverage call data for better decision-making and improved marketing performance.