Pathway to Profitability for US Brands and Retailers

This custom report examines the profitability challenges faced by US brands and retailers, focusing on insights derived from a Coresight Research survey. The report outlines how businesses perceive the role of technology in addressing these challenges and prioritizing investments. It highlights the steady growth of e-commerce, projecting that online retail sales will continue to rise, reaching over $1.1 trillion in 2024. The report details specific challenges across various business functions, noting that 60% of brands and retailers struggle with profitability. Key issues include managing returns, optimizing product content, and navigating brand partnerships. The report also discusses the critical role of technology in transforming operations, with a majority of respondents indicating its importance. Investment priorities are analyzed, revealing misalignments between challenges and investment focus. The report concludes by emphasizing the need for brands and retailers to optimize multiple functions simultaneously to achieve sustainable growth.