2025 Business Survey on Financial Insight for SMBs

This document is a report detailing findings from the 2025 Business Survey conducted by Citizens Business Banking. The survey analyzes how small and midsize businesses (SMBs) that prioritize financial advice and data-gathering tools are achieving better business outcomes. It highlights that these businesses are more optimistic about growth in the next five years compared to their counterparts. The report outlines key tactics employed by successful SMBs, including optimizing cash flow, using financial management tools, and seeking expert advice from professionals such as CPAs and business bankers. Notably, a significant percentage of these businesses engage with experts regularly to enhance decision-making and profitability. The survey data indicates that businesses leveraging financial insights anticipate improvements in cash management and business planning. Overall, the findings emphasize the importance of financial tools and expert guidance in navigating the economic landscape and achieving sustained growth.