Jobvite Case Study on Crownpeak DQM Implementation

This case study details how Jobvite implemented Crownpeak DQM to enhance its content quality and SEO performance. Jobvite, known for its talent acquisition solutions, faced challenges in managing a high volume of content updates and ensuring quality across its website. The document outlines the goals of maintaining content quality and accelerating production while addressing the pressures on small teams. The solution involved utilizing Crownpeak DQM, which aggregates SEO, accessibility, and quality assurance features. The results demonstrated a 55% increase in organic search traffic and a 25% reduction in bounce rate, alongside improved compliance with accessibility standards. The case study emphasizes the importance of DQM in streamlining Jobvite's content management processes, allowing the marketing team to efficiently prioritize workload and address critical issues, ultimately showcasing the quantifiable business value derived from the tool.