Strategic Route Planning Implementation at Arctic Glacier

This case study details the implementation of Descartes' strategic route planning solution by Arctic Glacier, a leading manufacturer and distributor of packaged ice in North America. The objective of adopting this solution was to enhance routing efficiency, improve fleet performance, and optimize customer experience while managing seasonal fluctuations in order volume. Arctic Glacier transitioned from a traditional route planning method to an automated, strategic approach, allowing for dynamic planning and better resource allocation. The solution enabled the company to maximize fleet utilization, reduce transportation costs, and increase delivery efficiency. The implementation was completed within seven months, resulting in centralized distribution operations and improved planner productivity. The case study highlights the benefits of the Descartes solution, including heightened profitability and the ability to adapt quickly to changes in demand, supporting Arctic Glacier's growth strategy without increasing labor costs.