Deepfake Scams and Customer Protection Strategies

This guide discusses the emerging threat of deepfake scams, particularly in the financial sector, and outlines protective measures for customers. Deepfakes are defined as synthetic media created using artificial intelligence and machine learning, which can manipulate audio, video, and images for malicious purposes. Scammers utilize this technology to impersonate trusted individuals, leading to potential financial fraud. The document details methods for detecting deepfakes, including observing inconsistencies in facial expressions and audio quality. It also emphasizes the importance of verifying the source of communication, exercising skepticism towards unsolicited requests for sensitive information, and staying informed about deepfake technology. Additionally, it encourages customers to protect their personal information and report any suspicious activity to their financial institution. The guide concludes with a commitment from EagleBank to maintain robust security measures while empowering customers to safeguard themselves against these threats.