Customer Identity and Access Management Solution Overview

This document is a guide that outlines the features and benefits of Entrust's Customer Identity and Access Management (CIAM) solution. It describes how the CIAM solution secures customer access and data through various strategies, including authentication, authorization, and user management. Key features include phishing-resistant passwordless multifactor authentication (MFA), AI-powered identity verification, and adaptive risk-based authentication. The guide details the importance of seamless digital onboarding, which enhances user satisfaction and compliance with regulatory standards like KYC. Additionally, it presents user provisioning capabilities with SCIM, low-code/no-code integration options, and progressive profiling to improve data accuracy while minimizing user friction. The document emphasizes the role of these features in protecting against account takeover attacks and fostering trust and loyalty among customers and partners. Overall, it serves as a comprehensive resource for understanding the CIAM solution's capabilities and its impact on customer engagement and security.