FACT-Finder
Integration of FactFinder Search Technology at BOS FOOD
Pages
4
Time to read
5 mins
Publication
Language
English
Pages
4
Time to read
5 mins
Publication
Language
English
This case study details the integration of FactFinder's search technology at BOS FOOD, a leading delicatessen retailer in Germany. The document outlines the challenges faced by BOS FOOD with their previous self-developed search system, which struggled with misspellings and failed to deliver relevant results for specific queries. David Engemann, the IT System Integrator and Head of SEO at BOS FOOD, describes how the new AI-based search solution significantly improved user experience and product visibility. Following the integration, 99% of search queries now yield correct results, enhancing customer satisfaction. The case study also discusses the positive feedback received from customers and the increased visibility on Google due to the creation of indexable search result pages. Furthermore, future plans for utilizing FactFinder's campaign manager feature are mentioned, highlighting the potential for improved customer engagement through tailored product suggestions.