Social Media Use and Wellbeing in the MENA Region

This chapter is part of the World Happiness Report 2026 and examines the relationship between social media use and wellbeing in the Middle East and North Africa (MENA) region. It highlights that social media use in MENA is among the highest globally, particularly among younger demographics. The chapter documents that heavy social media use, defined as more than five hours per day, is linked to lower wellbeing, with users reporting increased stress and depressive symptoms. The analysis indicates that the impact of social media on wellbeing varies based on usage patterns, including reliance on social media for news and engagement with influencers. The chapter also notes significant differences in social media use across various demographic groups, with higher usage among younger, single, and more affluent individuals. The findings underscore the necessity for further research on social media's implications for wellbeing in the MENA context, contrasting with existing studies predominantly focused on Western countries.