Digital Transformation of Training at Saint-Gobain Distribution

This case study outlines the digital transformation of training at Saint-Gobain Distribution Bâtiment France through the implementation of a game-based learning platform. The company, a leading distributor of construction materials in France, faced challenges in enhancing the negotiation and sales skills of its employees while modernizing its training approach. To address these challenges, Campus Pro, the internal training center, adopted the serious game 'Merchants,' which immerses employees in a historical context to learn negotiation skills. The training was designed to be fully online, allowing flexibility for employees to engage in learning anytime and anywhere. The results of this initiative were significant, with 97.7% of participants finding the training applicable to their jobs, and high completion and recommendation rates reported. The case study highlights the effectiveness of innovative training methods in fostering employee engagement and supporting the company's overall digital transformation efforts.