Global Blue Monthly Tax Free Shopping Update March 2025

This report presents the Global Blue Monthly Tax Free Shopping Business Update for March 2025. It details a softening in Tax Free Shopping growth across Continental Europe and Asia Pacific, with globally Issued Sales in Store showing a year-on-year increase of +2% in March, a decrease from +10% in February. The report highlights the performance in Continental Europe, where Issued Sales in Store rose by +7%, driven by a +9% increase in shopper numbers, although average spend per shopper declined by -2%. Key origin markets such as the US and Mainland China showed varied growth rates. In Asia Pacific, growth softened to -7%, influenced by exchange rates and a high basis of comparison, with declines noted in several nationalities' Tax Free Spend. The report also includes specific performance metrics for various destination markets, illustrating a mixed performance across regions.