
GSMA
TaskMoby Market Analysis and Poverty Alleviation
Pages
26
Time to read
32 mins
Publication
Language
English

Pages
26
Time to read
32 mins
Publication
Language
English
This case study explores TaskMoby, a digital marketplace in Ethiopia, and its role in enhancing digital inclusion and alleviating poverty. It examines market conditions, job creation, and the impact of mobile technology on livelihoods. The report highlights TaskMoby's evolution from a B2C to a B2B model, showcasing how it connects service providers with businesses, ultimately contributing to economic resilience and improved well-being for underserved communities.