Aragon Research Globe for Intelligent Enterprise Content Management 2025

This research note presents the sixth edition of the Aragon Research Globe for enterprise content management, examining twelve major providers and their adaptations in response to the emergence of Generative AI and Intelligent Content Assistants. The document outlines critical predictions regarding the market's evolution, including a forecast that by the end of 2027, a significant 60% of large enterprises will halve the number of enterprise content platform (ECP) vendors they utilize. Additionally, it discusses the necessity for ECP providers to invest in Conversational Search to avoid being replaced by competitors who adopt modern AI-based search solutions. The research note also emphasizes the strategic importance of intelligent content management, detailing how organizations must adapt to leverage their content more effectively in a rapidly evolving digital landscape. The report defines the challenges and opportunities associated with legacy content repositories and the need for modernization to enhance content accessibility and utility.