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Kaltura
Overview
Kaltura is an Israel-based company operating within the Computers and Technology sector, specifically focusing on Information Technology and Computer Software. With a workforce of 563 employees and reported revenue of 179 million USD, Kaltura specializes in providing solutions that enhance digital experiences through video technology. The company’s published content includes a document titled "The Event ROI Calculation Handbook," which serves as a guide for organizations seeking to measure the return on investment (ROI) of their events. This handbook outlines the complexities involved in calculating event ROI and offers a structured approach to planning, budgeting, and reporting on various types of events, including virtual, in-person, and hybrid formats. It emphasizes the importance of setting measurable objectives and gathering data throughout the event lifecycle to assess success accurately. Kaltura's expertise appears to be centered on helping businesses effectively leverage video and event technologies to optimize their marketing strategies and enhance audience engagement.