This case study details how True Alliance, a major retailer and distributor of premium brands in Australia and New Zealand, addressed significant cybersecurity challenges impacting its e-commerce operations. Faced with increasing online threats such as credential stuffing and credit card scams, True Alliance recognized the need for a robust solution to protect its platforms. The document outlines the selection process for a cybersecurity provider, leading to the choice of Kasada, which was implemented swiftly and effectively neutralized attacks. The case study highlights the immediate benefits experienced post-implementation, including improved website uptime, enhanced conversion rates, and reduced false positives. Additionally, it emphasizes the importance of customer experience and operational efficiency in the context of online retail. The study concludes with statistics on the effectiveness of Kasada's solution, showcasing its impact on True Alliance's overall online business performance.