High Availability Hosting for eCommerce Growth

This case study details the partnership between Factory Direct Craft and Liquid Web, focusing on the managed high-availability hosting solutions provided to support Factory Direct Craft's transition from a catalog-based business to a large-scale eCommerce platform. The document outlines how Liquid Web has facilitated Factory Direct Craft's growth, which has seen a 13x increase in sales over 11 years. It describes the importance of uptime for the international customer base and how Liquid Web's High Availability solutions ensure that downtime is minimized, allowing for continuous operation. The case study emphasizes the critical role of customer support in the hosting partnership, highlighting the quick resolution of issues as a significant advantage of working with Liquid Web. Additionally, it notes the commitment of Factory Direct Craft to customer satisfaction, illustrated by their practice of sending handwritten notes with orders. Overall, the case study presents a comprehensive view of how Liquid Web's services have enabled Factory Direct Craft to maintain performance and support their ongoing expansion.