BCU Digital Transformation Case Study

This case study details BCU's digital transformation journey in partnership with Lumin Digital. BCU, a prominent credit union in the United States, serves over 360,000 members and emphasizes member-first service and financial well-being. The document outlines the challenges BCU faced with its previous digital platform, which lacked integration and efficient reporting. To address these issues, BCU sought a technology partner that aligned with their long-term strategy. Lumin Digital provided a cloud-first architecture and agile development process, enabling BCU to enhance user experiences and streamline operations. The transition to Lumin's platform was smooth, with zero downtime and minimal post-launch support tickets. The case study highlights several custom solutions developed, such as a self-service referral program and a personalized onboarding experience. BCU's digital banking program now shows significant engagement, with a majority of logins from mobile devices. The document concludes with insights into BCU's future direction towards a channel-less banking experience.