Summary
This document is a checklist that outlines essential best practices for implementing a locator search feature. It emphasizes the importance of generating trackable business leads, ensuring that the locator presents nearby results without user interaction, and providing a clear call to action for each result. The checklist also addresses the necessity of a functional user interface free from errors, compliance with WCAG AA accessibility standards, and optimal performance on mobile devices. Additionally, it highlights the significance of search engine optimization for branded location results and the need for comprehensible result quantities. Other best practices include seamless integration with the website, searchable result attributes, and support for native mobile features like click-to-call. The document concludes by prompting users to evaluate the management and performance of their locator, ensuring it meets user needs effectively.
