Vet and Pet Owner Perspectives on Canine Pruritus

This report presents findings from a global survey conducted by MSD Animal Health, focusing on the challenges faced by veterinarians and pet owners in managing canine allergic skin disease, particularly pruritus. The survey included responses from 302 veterinarians and 306 dog owners in the U.S. It highlights that one-third of canine patients exhibit itchy skin, with a significant number newly diagnosed. The report details the dissatisfaction among both groups regarding treatment options, with many switching therapies due to safety concerns and lack of efficacy. Key features sought in treatments include efficacy, safety, and targeted action against itch. The study also reveals a gap in communication between veterinarians and pet owners regarding treatment expectations and the chronic nature of the condition. Overall, the findings underscore the need for improved treatment options and better information sharing to enhance compliance and satisfaction with treatment plans.