Case Study on Dressbarn's Digital Transformation

This case study details Dressbarn's transition from a brick-and-mortar retailer to a fully online business, highlighting the critical role of N2WS Backup & Recovery for AWS in this process. Founded in 1962, Dressbarn closed all 650 physical stores and relaunched as an online retailer in 2020, necessitating a robust backup and disaster recovery solution to protect its data. The company selected N2WS to ensure efficient operations and implement cross-region disaster recovery for its critical workloads. The case study outlines how N2WS provides a centralized dashboard for managing backups and disaster recovery, significantly reducing the time required for IT personnel to manage these tasks. It also emphasizes the importance of reliable support from both AWS and N2WS during this digital transformation. The findings suggest that leveraging N2WS has allowed Dressbarn to maintain customer service standards while adapting to the demands of the digital marketplace, ensuring data protection and operational efficiency as the business scales.