Sims-Lohman Safety Week Engagement Strategy

This document is a case study detailing the implementation of Safety Week at Sims-Lohman, which aims to enhance safety awareness among team members. The initiative, themed 'Safety’s no joke' in 2026, focuses on educating employees, reducing risks, recognizing positive behaviors, and integrating safety into daily routines. The challenge was to foster ongoing engagement beyond traditional methods such as posters and reminders. To address this, the company introduced the Notify system, allowing employees to easily report safety issues, hazards, and positive observations through a QR code on posters. Additionally, a points-based 'Hazard Hunt' contest was organized to encourage participation and make reporting a fun challenge. The results indicated that Safety Week successfully created a proactive safety culture, with team members actively identifying and addressing risks. This initiative highlighted the importance of continuous safety engagement and the need for a proactive approach to risk management in the workplace.