Radio Local+ Audience Measurement Compliance Guide

This guide outlines the ongoing responsibilities of broadcasters participating in the Radio Local+ Spring Test to ensure compliance with audience measurement and reporting requirements. It details the necessity for broadcasters to maintain streaming log access, which is critical for uninterrupted data delivery throughout the measurement period. Additionally, it emphasizes the importance of keeping required tagging active on streaming players and the need for broadcasters to notify StatsRadio of any changes that could impact measurement, such as modifications to streaming service providers or listener-facing streaming players. The guide also advises broadcasters to retain backup data for at least 28 days to facilitate issue resolution and to actively monitor their systems for any technical issues that may arise. Early communication regarding any changes is encouraged to minimize impacts on measurement accuracy. The document serves as a comprehensive reference for broadcasters to ensure they meet the necessary technical and operational standards for ongoing audience measurement.