This document is a technical report outlining Ofcom’s strategic approach to artificial intelligence (AI) for the period of 2026/27. It details how Ofcom aims to enable safe and secure AI adoption while addressing the associated risks. The report begins by describing the rapid increase in AI adoption among consumers and sectors, highlighting the dual nature of AI advancements that bring both opportunities and risks. Ofcom emphasizes its commitment to a pro-innovation regulatory framework that fosters AI adoption while ensuring safety and security. The report elaborates on Ofcom's regulatory principles, which prioritize consumer protection and aim to mitigate AI-enabled harms. It also discusses the organization’s proactive measures to support AI innovation, including collaboration with stakeholders and research into the impact of AI on consumer safety. The document concludes with an overview of planned future work to adapt to the evolving landscape of AI technology and regulation.