Shipper Perspectives on Rail and Trucking Dynamics

This research article by Adriene Bailey of Marsh McLennan explores the evolving landscape of freight transportation, comparing shipper preferences for rail versus truck since 2020. It highlights key factors influencing mode choice, the impact of technology on customer service, and the challenges faced by railroads in retaining market share. The findings emphasize the need for railroads to enhance responsiveness and customer-centricity to compete effectively in the post-COVID environment.