Current Account Switch Service Q1 2024 Dashboard

This document is a performance report for the Current Account Switch Service covering the period from January 1, 2024, to March 31, 2024. It details the service's completion of over 10.6 million switches since its launch in 2013, with 320,364 switches recorded in Q1 2024 alone. The report indicates that 98.7% of switches were completed within the seven working day timeframe. Consumer awareness of the service stands at 78%, while satisfaction among users is reported at 90%. The document also outlines the advertising campaign launched in Q1 2024 aimed at increasing awareness, which targeted 90% of the adult population. Additionally, it presents data on net switching gains for various banks, highlighting Nationwide as having the highest gains during the reporting period. The report emphasizes the importance of customer satisfaction and awareness metrics, which are critical for the service's ongoing evaluation and improvement.