New Zealand Findings from the 27th Annual Global CEO Survey

This document is the 27th Annual Global CEO Survey conducted by PwC, focusing on the perspectives of New Zealand business leaders regarding economic conditions and transformative strategies. The survey reveals that New Zealand CEOs are increasingly optimistic about both global and local economic growth prospects for 2024, with 48% expressing optimism for global growth and 52% for local growth. The findings indicate a shift in sentiment compared to the previous year, where concerns about inflation and geopolitical conflicts remain, but are perceived as less threatening. The document discusses the imperative for business reinvention, highlighting that 23% of local CEOs believe their companies may not be viable in the next decade without significant changes. It outlines the steps CEOs are taking to drive transformation, including investments in skills and technology, and emphasizes the importance of integrating Generative AI into business operations. The report concludes with reflections on the evolving role of CEOs in navigating challenges and opportunities in a changing economic landscape.