European Artificial Intelligence Services 2025 Vendor Assessment

This document is an IDC MarketScape vendor assessment for the 2025 European AI services market. It evaluates various vendors based on their capabilities and performance in delivering AI services. The assessment highlights the increasing belief among European executives that AI can transform business models and deliver sustainable value. Despite this belief, a significant gap exists between AI proof of concepts and production implementations. The document outlines the necessity for organizations to adopt AI responsibly, integrate it with existing systems, and ensure compliance with regulations such as the EU AI Act. It emphasizes the importance of trusted service partners who can provide expertise and support in scaling AI across enterprises. The assessment also includes vendor inclusion criteria and advice for technology buyers on selecting appropriate partners and developing an AI-fueled business operating plan. Key findings from surveys are presented, detailing vendor attributes and business objectives driving engagements with AI service providers.