Comprehensive Guide to Hill Days and Fly-Ins

This guide serves as a comprehensive resource for corporate government relations professionals planning and executing Hill Days and fly-ins. It outlines the importance of these events in raising visibility on Capitol Hill, building relationships with lawmakers, and humanizing policy issues through personal narratives. The document details strategic goal-setting, emphasizing the need for clear objectives such as educating lawmakers on specific issues and securing legislative support. It discusses the significance of relationship-building and visibility, suggesting that regular advocacy efforts can establish a company as a trusted voice in legislative discussions. The guide also presents a timeline for planning, including logistics and participant recruitment, and highlights the necessity of thorough preparation for both in-person and virtual events. Best practices for participant training and briefing are included to ensure effective advocacy. Overall, the guide emphasizes that successful fly-ins require meticulous planning and a clear understanding of the legislative landscape.