Guide to Choosing Products and Retailers

This guide outlines the process for selecting the best products and retailers to recommend to readers. It begins by emphasizing the importance of personal experience with products, suggesting that individuals should first consider what they own and love, as well as products they own but do not love. Transparency is encouraged in communicating knowledge of competing products. The guide details steps for vetting products sold at major retailers, including checking for positive ratings, ensuring a 4-star rating or above, and confirming the product's current production status. Additionally, it provides guidance on how to choose retailers based on commission rates, pricing, and reader preferences. The document concludes with best practices for linking to multiple retailers, emphasizing the importance of building trust with readers through informed recommendations.