Surge in Outbound Travel from China in 2024

This report presents an analysis of the significant increase in outbound travel from mainland China for the year 2024, highlighting a 392% rise in bookings compared to the previous year. The data, sourced from Sabre’s booking insights, indicates that while travel has not yet returned to pre-pandemic levels, there is a notable resurgence in demand, particularly for travel to Asia Pacific and European regions. The report details how Chinese travelers are embracing international travel again, with key destinations experiencing surges in bookings, including Australia, Japan, and Russia. It also notes the impact of reciprocal visa-free agreements on travel patterns and the increase in airline capacity to accommodate this demand. Furthermore, the report outlines shifts in popular destinations among Chinese travelers, with notable changes in rankings for countries and cities compared to 2023. Overall, the findings underscore a strong recovery trend in outbound travel from China as restrictions ease.