Marketing Operations Administrator Role Specification

This document is a role specification for the position of Marketing Operations Administrator at Savanta, located in London. The document outlines the responsibilities associated with the role, which include the execution of CRM and marketing database tasks, ensuring accurate systems, and supporting marketing and sales teams with reliable data. Key tasks involve data entry, list building, segmentation, and maintaining system hygiene. The role also includes establishing a closed-loop marketing to sales process and creating reports to analyze campaign performance and ROI. The document details the required skills and experience, emphasizing the importance of CRM administration, data hygiene, campaign support, and collaboration with various marketing and sales teams. It highlights the need for proficiency in CRM platforms, particularly Salesforce, and strong analytical skills. The ideal candidate is described as detail-oriented, methodical, and capable of managing multiple tasks under tight deadlines.