Simpplr
Lozier Case Study on Mobile Communication Solutions
Pages
6
Time to read
6 mins
Publication
Language
English
Pages
6
Time to read
6 mins
Publication
Language
English
This case study details Lozier Corporation's initiative to enhance communication among its workforce, particularly for deskless employees. Founded in 1956, Lozier is a manufacturer with over 2,100 employees across multiple locations. The challenge arose from outdated communication methods that left many employees uninformed about critical updates, such as shift changes and plant closures. To address this, Lozier implemented a mobile-first intranet solution named LozierLink, designed to provide real-time news and alerts accessible to all employees. The platform allows for targeted communication, ensuring that important messages reach the appropriate audience promptly. Since its launch, LozierLink has significantly improved employee engagement, with over 925 articles published and more than 210,000 views in its first year. The implementation has also garnered quick acceptance from labor unions, marking a successful transition to modern communication practices that foster a sense of inclusion and connection among all employees.