Common Chapter Challenges Interview with Katie Ketter

This document is an interview with Katie Ketter, the Sales Team Lead at StarChapter, discussing common challenges faced by chapters in various industries. Ketter shares insights from her conversations with members of over 4,000 chapters, highlighting issues such as board member retention, membership growth, and volunteer recruitment. She emphasizes the importance of innovative engagement strategies, such as themed events and community-focused programming, to attract younger members and enhance participation. The interview also addresses operational challenges, particularly the time-consuming process of managing name badges and membership lists, suggesting that streamlined solutions can alleviate these burdens. Ketter advises chapters to review their outreach and engagement strategies from an outsider's perspective to identify areas for improvement. Additionally, she notes the significance of connecting with other chapters to share experiences and strategies, which can provide valuable insights for overcoming common obstacles.