Worldwide Retail Product Information Management Applications Vendor Assessment

This document is an IDC MarketScape report assessing vendors of Worldwide Retail Product Information Management (PIM) Applications for 2025. It evaluates various PIM solutions based on their capabilities and strategies to meet the needs of modern retail. The report outlines the importance of PIM systems in ensuring accurate and engaging product information across customer touchpoints, which is essential for fostering customer relationships and loyalty. It details the inclusion criteria for vendors, emphasizing the necessity for active customers and multi-channel syndication capabilities. The report highlights key trends in PIM, such as AI-driven content generation, real-time data updates, and advanced analytics. Additionally, it provides a vendor summary profile for Stibo Systems, which is positioned as a leader in this assessment. Stibo Systems' strengths include data governance and integration capabilities, while challenges involve limited free offerings and a complex user experience. The report serves as a guide for technology buyers in selecting suitable PIM solutions.