Workiva Enhances Candidate Experience with Survale

This case study outlines how Workiva, a leading enterprise cloud platform, has aligned its recruiting efforts around candidate satisfaction by implementing Survale's Candidate Feedback and Analytics Platform. The document details the strategies employed by Workiva's Director of Talent Acquisition, Matt McDonald, to improve candidate experience and strengthen relationships with hiring managers. It describes the various initiatives undertaken, including reworking the application process, enhancing candidate communications, and conducting hiring manager interview training. The use of Survale has enabled Workiva to gather real-time feedback from candidates, leading to continuous improvements in their recruiting processes. The case study also highlights the positive impact of this feedback-driven approach on hiring manager accountability and overall candidate satisfaction. Additionally, it discusses the lessons learned during the implementation of Survale and the benefits derived from it, including enhanced coaching for recruiters and improved candidate interactions. Workiva's commitment to candidate experience is further exemplified by their recognition in the Talent Board's annual Candidate Experience Research project.