Pandora Global Merchandising Strategy Overview

This case study explores Pandora's strategic initiatives for digital transformation in merchandising and supply chain management. Led by VP Daniel Juan Serna, the focus is on leveraging AI, advanced analytics, and end-to-end visibility to optimize operations, improve forecasting, and enhance customer experience. Key challenges include macroeconomic factors and budget constraints, with a projected timeline of three years for implementation. Discover insights into technology priorities and departm