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TraceGains
Overview
TraceGains is a company based in the United States, founded in 2008, that operates within the Business Services industry, specifically focusing on custom software and IT services for the food and beverage sector. With a workforce of 51 to 200 employees, the company provides solutions aimed at enhancing product development and compliance processes. The firm conducts annual surveys to gather insights from professionals in the food and beverage industry, exploring the factors that drive and hinder new product development (NPD). Their 2025 NPD Report highlights the challenges faced by industry stakeholders, including rising costs, evolving consumer demands, and the need for modernization in product offerings. The report indicates that while there is a strong commitment to innovation, outdated processes remain a significant barrier. TraceGains emphasizes the importance of adapting to consumer preferences, particularly in response to health trends and regulatory changes, to maintain competitiveness in a rapidly evolving market.