This executive brief presents the concept of treating data as a finished product rather than a raw resource. It outlines Trissential’s Data as a Product model, which aims to empower organizations to derive measurable business value from data. A Data Product is defined as a curated, reusable data asset that addresses specific business needs, integrating data with context, code, and governance. The document describes the Medallion Architecture, a structured framework that transforms raw data into business-ready products, facilitating real-time insights and innovation. It details the core attributes of Data Products, emphasizing their discoverability, security, and modularity. Additionally, the brief categorizes Data Products across the analytics maturity curve, from descriptive dashboards to AI-driven prescriptive tools. It also discusses the Data Product lifecycle and the importance of governance and quality assurance in the development of data products, ensuring they are optimized for performance and decision-making.