SSE Arena Belfast Digital Media Platform Case Study

This case study details the implementation of a new digital media platform at the SSE Arena Belfast, which opened in 2000 and has attracted nine million visitors. The venue underwent significant upgrades to enhance customer engagement, including a £3 million investment in digital assets. The project involved the installation of Tripleplay's Digital Signage and IPTV platform, managing content across approximately 200 LED displays. The objective was to create a stadium-wide platform for visual communications, integrating various systems for improved customer interaction. The case study outlines the strategic placement of screens throughout the venue to maximize visibility and engagement during events. It also highlights the flexibility of the Tripleplay system, allowing for real-time updates and tailored content based on event needs. The successful completion of the project has led to positive feedback from customers and has positioned the SSE Arena as a model for other venues in the UK and Europe.