Velo3D is a United States-based company founded in 2014 that operates within the manufacturing sector, specifically in industrial machinery and equipment. The company specializes in metal additive manufacturing (AM) technology, which enables the production of complex components with enhanced performance characteristics. A notable application of Velo3D's technology is highlighted in a case study involving PWR Advanced Cooling Technology, an Australian manufacturer of heat exchangers for high-performance motorsports, including Formula One and NASCAR. The Velo3D solution allows for the creation of parts with thin walls and improved surface finishes, which are critical for effective cooling in various mechanical systems. The automated and controlled environment of Velo3D's Sapphire printer facilitates the use of aluminum, reducing labor costs and lead times while enhancing safety and minimizing waste. This technology not only meets the stringent requirements of high-end clients but also supports scalable production for cooling solutions, demonstrating Velo3D's capabilities in advancing manufacturing processes in specialized applications.